Samsung has launched its TVKey Cloud technology in India, allowing users to watch live TV channels without the need for a set-top box. This new feature works with existing Samsung TVs and is compatible with GTPL Hathway and Dish TV operators. Here’s a breakdown of how it works.
What is Samsung’s TVKey Cloud Technology?
TVKey Cloud is a cloud-based solution that brings live channels directly to your smart TV. It uses a virtual platform instead of a set-top box. Purpose and Importance of TVKey Cloud
The main objective of this technology is to give users a simple and better TV viewing experience. Also, it eliminates the inconveniences associated with traditional set-top boxes.
TVKey Cloud Technology:
Co-developed by Samsung and NAGRAVISION, it eliminates the need for an external set-top box. Users connect their Samsung TV to the internet via Wi-Fi and link it to their cable or DTH antenna wire. The TV’s built-in processor authenticates the received signals and streams live TV channels directly.
Purpose and Importance of TVKey Cloud
The main objective of this technology is to give users a simple and better TV viewing experience. Also, it eliminates the inconveniences associated with traditional set-top boxes.
Working of Samsung TVKey Cloud
How does it work?
TVKey Cloud directly connects your smart TV to live channels via the Internet. It provides integrated solutions for OTT and TV channels.
Functionality:
TVKey Cloud technology simplifies the TV setup by removing the need for an external set-top box. However, an active subscription from a cable/DTH operator is still required. It currently supports GTPL Hathway and Dish TV, with no official word yet on support for other service providers like Airtel or Videocon.
Process for users.
Enable TVKey Cloud on smart TV.
Add your favorite subscription service.
Watch live channels without the need for additional devices.
Cloud Integration.
This technology is completely cloud-dependent, which makes it more stable and reliable.
TV Compatibility:
TVKey Cloud is compatible with various Samsung TV models, including Ultra HD, OLED, QLED, and Neo QLED Series from 2023 and 2024. It also maintains support for OTT streaming apps, allowing users to switch between live TV and OTT content using a single remote.
Why has the need for set-top boxes decreased?
Disadvantages of traditional set-top boxes
More hardware required.
Hassle of wires.
Limited content access.
Advantages of TVKey Cloud
Hardware-free solution.
Easy setup.
Unlimited channel access.
Technical advantages
Cloud-based feature
This technology delivers a fast and secure streaming experience.
Seamless integration with smart TVs
TVKey Cloud utilizes the existing hardware present in smart TVs.
GTPL Offers:
GTPL is offering a free one-month subscription with every paid month for users of Samsung TVKey Cloud. The package includes free access to GTPL Buzz (a live TV mobile app) and a 15-day free trial of BlackNut, a cloud gaming service. Users can also get a free Wi-Fi router with installation and additional offers for internet subscription plans.
This innovation simplifies TV viewing by eliminating the clutter of a set-top box, while also enhancing convenience for users who enjoy both live TV and OTT content on the same device.
User experience
Simple live channel viewing experience
Users can access their favourite channels with the press of a button.
Personalisation and content access
It also gives suggestions to users to watch their favourite content.
Security and privacy features
Data encryption
Samsung has used high-level encryption to protect data.
Security of user information
User’s personal data remains completely safe.
Market impact
Change in the TV industry
The arrival of TVKey Cloud may reduce the use of traditional TVs.
Impact on other brands
Other TV brands will also have to develop such technology.
Future of Samsung TVKey Cloud in India
Consumer demand
The craze of smart TVs is increasing in India, which will also increase the demand for this technology.
Price and availability
Samsung is trying to make it affordable
Conclusion
TVKey Cloud Technology is taking the TV viewing experience to a new level. This technology eliminates the hassle of set-top box and provides a more seamless and smart experience to the users.
FAQs
What is TVKey Cloud?
TVKey Cloud is a cloud-based technology that allows watching live channels without a set-top box.
Will it be available on all Samsung TVs?
This technology will currently be available only in new models.
Is internet connection required in this?
Yes, it is completely based on the internet.
Will it completely replace the set-top box?
Yes, it aims to completely replace the set-top box.
When will this technology be available in India?
Samsung plans to launch it in India soon.
